Establishing a Make Money Online Blog

make money online blog

When I first started writing for the web 10 years ago, the top bloggers were Shoemoney, John Chow, and Darren Rowse (Problogger). At that time, blogging was booming, and make money online blogs were a dime a dozen. If anything, blogging in the make money online niche was discouraged because it was “saturated”.

Nothing was further from the truth. Some niches are big enough for everyone.

The top 3 are:

  1. Health and fitness
  2. Making money online
  3. Dating and relationships is a Make Money Online Blog

I established in 2013 because I love writing in the Internet Marketing niche. The lack of growth here is my own fault for my difficulty in focusing on the writing and efforts to make this an authority site. Even so, the content here is decent content, but some of it is old. I’m laying down the plans to ramp up content around here and I have YOU in mind.

However, what I really want to establish with this post is my intention to evolve into a place where you can come for great information on starting your own blog and making money online.

Step 1. Follow Other Blogs

The absolute first and best step you can take toward establishing a profitable blog is to follow blogs that are already profitable. The blogging income report is certainly not a new idea. Those three bloggers I mentioned in the first paragraph of this post used to do them. We can learn a lot from blogging income reports.

For example, by reading Michelle Schroeder’s income report for her blog, I learned that 50% of her traffic comes from Pinterest.

Her blog recently broke $70K for one month’s income. Needless to say, I added all of my new content to Pinterest.

I follow several blogs, and the majority of them put out a monthly income report. I found many of them via Matthew Woodward and his income report round-ups in which he shares the income report of several bloggers ranging from newbies to long-time money-makers.

If you would like to see the blogs I follow, here’s the entire list of bookmarks

Step 2. Set Goals

What’s the end game for your blog? What is the ultimate goal you want to achieve? Figure it out and then work backwards from there.

For example, I want to make $10k a month.

If I start at the end and work my way backward, I will already have the mindset I need to succeed.

As you work your way backward, your goals will write themselves.

Step 3. Put in the Work

NEWSFLASH: Establishing a successful blog is WORK. It takes hours and millenniums of hard work writing, organizing, proofreading, maintaining, and keeping yourself motivated.

You also have to keep up with what’s happening in the blogosphere. If standards change, you evolve with them.

A lot of your time will be spent running tests, creating content, and just putting something unique into the world that answers questions and solves problems. It takes a lot of self-discipline to do any type of work online.

To be a true authority, you need to create and promote your own products.

Turning My Back On Empty Promises

Over the last year, I’ve explored the world of a traffic guru, and my one take-away is the “create hype” business model isn’t for me.

There are people in the make money online niche who create one crap product after another, hype it up, make their buck, and move on to the next thing.

The one gift these people seem to have is charisma. They are the type of people that others follow and cling to, so they have the ability to create a lot of hype quickly. In my experience, their products almost always suck. It’s usually some one-trick pony that half-ass does something that people feel they need.

Y’all might recall my recent review of Project Breakthrough. The biggest selling point of that product was that it would teach you to make money online in 14 days. The affiliate marketing aspect of the course was good, basic information, but it could have been covered in a couple days without the rest of the hype. I don’t know one person who made money with Project Breakthrough except the gurus running it including myself. I stopped promoting it after a few months and my links have been removed from the corresponding review.

There are a few things resulting from that business model:

  1. A wake of thousands of people who aren’t making any money
  2. No real learning or education
  3. A lot of money changing hands

That’s just not the business model that I want to emulate. So, I’m turning my back on these fad products that are just a truckload of empty promises.

Next Steps

Are you starting your own blog? Assuming you’ve taken the steps above to educate yourself and get in the right mindset, then your next steps will be technical ones:

  • Buy a domain
  • Buy hosting
  • Set up your blog

It sounds simple, but you’re going to need some help. I’ve Googled my way through it all. I used it to get my first blog and learn WordPress. In the coming weeks and months, I will write up the details. In the meantime, Google. There are thousands of blogs out there that walk you through the basics.

In the future, I will most likely be migrating this blog to a new host, and I will chronicle that process as well.

You can still expect reviews here and there, and I’d also like to throw out a mention for my other website, Obviously, the focus there is writing. 🙂 will be working in tandem with that site to produce top-notch content for the Internet Marketing community with an emphasis on content.


Don’t forget to subscribe using the form in the right sidebar >>>. You will receive posts from so you don’t miss any pieces of the journey. When you sign up, you will receive access to a folder in my Google Drive chock full of resources curated by me for YOU.

You can make a copy of the entire folder for your own drive, and you can even share it on your blog with your followers. I add to the folder occasionally when I find new items to share.

I do not currently send out any type of guru spam or hyped up crap.

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